Our clients tend to be small businesses and non-profits, all stretched for resources. They often feel overwhelmed when deciding where to invest their time in outreach to their constituents and with social media, email marketing and tablets and smart phones, many are overwhelmed. So, looking at this research from Flowtown may be instructive, except that it totally ignores the importance of your website:... Continue reading Trifecta Marketing- Where your website fits

We frequently get into "lively discussions", (yes, that's a euphemism) with clients about how long the ideal web page should be. There are those who insist scrolling is bad, and others who understand that web pages look different on different monitors, tablets vs computers and smart phones. Here is an article... Continue reading To Scroll or Not to Scroll

Like harbors with little islands, websites can contain lots of information we really don't see. We can look at our website numerous times and not spot the typo, the outdated copy or misshapen photo. And, the way we said something about our product or service 6 months ago may no longer be what we are saying... Continue reading Looking vs Seeing: Islands and Websites

I was about to update to the latest Firefox and was stopped by a warning that Firefox no longer supports Adobe plug ins. That means Flash. For those of you who don't speak tech, Flash is the technology behind many of those moving images you see on lots of websites. ... Continue reading Firefox 7.0.1 Not Supporting Flash!

Clients often get that glazed look when we start explaining the difference between domain names and web hosting. The big guys, like GoDaddy and Network Solutions bundle services such that unless you speak the arcane language of online management, you don't know... Continue reading Domain Name Facts of Life